Built for Electrical Suppliers | Electrical Products
Key Features
ERP Integration
Connect your webshop with your ERP system for accurate pricing, stock levels, and order processing.
Electrical Wholesale Essentials
- Sell by box, pack or per linear/square metre
- Filter by brand or manufacturer
- Shop by brand product cards for quick navigation
- Compatibility lookup for related products
- Display energy rating labels and WEEE charges
- ICECat PIM integration for data rich catalogs
Why these features matter:
Solving Electrical Wholesaler Pain Points
ERP Integration
ERP integration ensures real-time synchronisation of complex contract pricing and quote management, stock levels, reducing manual data entry and eliminating costly errors.
ICECat PIM Integration
ICECat PIM integration saves hours of work by automatically pulling detailed product descriptions, specifications, and images, so your catalogue is always accurate and professional.
Compatibility Lookup & Brand Filters
Features like compatibility lookup and brand filters make it easier for trade customers to find the right products quickly, improving their buying experience and reducing support queries.

Trusted by Leading Electrical Wholesalers
Integration with our ERP system is a massive benefit to us. All customers price lists are available to them immediately. We now spend less time phoning the office to check pricing and stock levels, which means more time for internal sales to sell, follow up quotes and chase leads.
- Demesne Electrical
Benefits for Your Electrical Wholesale Business
Accurate product data and pricing
Real-time stock management for the electrical trade
Flexible selling options for trade customers
Compliance with energy and recycling regulations
Professional product presentation with ICECat integration
Built to support growth and adapt to market needs
Real-World Impact:
Why These Benefits Matter
Accurate data and pricing mean fewer disputes and faster order fulfilment, which builds trust with your customers. Flexible selling options—such as per box or square metre—reflect how wholesalers actually sell, making your platform practical for real-world transactions.
Compliance features like WEEE charges and energy labels help you meet legal obligations without extra admin. And with ICECat integration, your team spends less time on manual updates and more time on growing the business.
Plus, You Get All the Benefits of a Standard B2B eCommerce Webshop
Real-Time ERP Data Sync:
Advanced Product Catalogue:
Flexible Payment Options:
Credit terms, online payments, and account-based billing.
Mobile-Friendly Design:
Multi-Language & Multi-Currency Support:
Suitable for global operations.
