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You’ve been thinking about ways to scale your ecommerce business. There’s just one problem: You aren’t in a position to double your workforce. Is there a solution?
Absolutely! You need to invest in a strategy that we call “smart scaling”.
Smart scaling is the act of growing a business—in this case, your online store—in an efficient manner. To do this, you need to use cutting-edge technology to automate specific processes.
In this article, we explore how you can use the Experlogix ecommerce solution to make more online sales without hiring more employees. Intrigued? Let’s jump in!
The Challenge: Scaling Without the Stress
Growing an ecommerce business is incredibly exciting. It’s also hard.
From marketing products to providing stellar customer service, the demands are endless. Traditionally, the solution has been to hire more people, but that’s not always feasible.
This begs the question: how do you scale without burning out or breaking the bank? Simple: you invest in one of the best ecommerce platforms for companies in your industry.
Enter Experlogix Digital Commerce
What if you had access to a robust, flexible, and easy-to-use ecommerce solution to help manage your online business? And what if this tool was specifically made for your niche?
We’d like to introduce you to the Experlogix eCommerce platform.
Our platform is both intuitive and powerful. Just as important, it was designed to assist B2B businesses—especially those in the wholesale and manufacturing industries.
Once you get your hands on Experlogix, you’ll be able to automate your sales process and empower your existing team to achieve more. These ecommerce features will help you do it:
Streamlined Sales Processes
Manual sales processes are a huge problem for ecommerce businesses. How can you grow your online store if you’re constantly logging orders and managing inventory? (Hint: you can’t.)
Experlogix’s ecommerce solution automates many admin activities for ecommerce brands. Let the robots take care of invoicing, payment processing, and other repetitive tasks. That way you and/or your current team can focus on more strategic initiatives that drive growth.
Efficient Inventory Management
Do you have an inventory management plan in place?
Tracking inventory is a difficult task—especially if your ecommerce website is in growth mode. Fortunately, Experlogix offers inventory management tools. So, you’ll always know which products are in stock, which are running low, and when’s the perfect time to reorder.
Your team will become more efficient when they don’t have to manage stock. And customers will enjoy the buying experience more because the products they need will always be available.
Personalized Customer Experience
Your customers expect a personalized shopping experience. How do we know this? Because every customer expects a personalized shopping experience.
With Experlogix’s advanced analytics and CRM integration, you can provide tailored product recommendations and discount offers to your customers. This will not only enhance customer satisfaction, but also increase your conversion rate and average order value.
Just as important, you won’t need a larger workforce to experience these benefits. You can keep using the lean team you’ve already built to run your ecommerce site.
Seamless Integration with Other Systems
In a perfect world, your ecommerce solution website builder, CRM or ERP system, and payment gateways will integrate. If they don’t, you’ll waste time transferring data between systems.
Good news: Experlogix Digital Commerce seamlessly integrates with many business platforms.
This integration will allow data to flow effortlessly from one app to the next, keeping them all up to date. When this happens, your sales, marketing, and customer service teams will work more effectively, just the way they are. In other words, you won’t need to hire additional employees.
Powerful Analytics and Reporting
We’ve helped a lot of companies build online stores. So trust us when we say, tracking business performance is uber important. In fact, your store won’t grow if you don’t know your numbers.
Experlogix will give you access to powerful analytics and reporting tools. With them, you’ll be able to monitor sales trends, customer behavior, inventory levels, and more. Once you have access to these insights, you’ll make better decisions that drive business growth.
Enhanced Customer Support
What about customer support?
If you only care about initial sales on your ecommerce store, you’re missing an incredible opportunity. Studies show that a 5% boost in customer retention can increase profits by 25% or more. How do you retain customers? You treat them like royalty after they buy from you.
Experlogix Digital Commerce includes tools like chatbots and automated email responses, both of which can handle common customer queries. This automation will give customers the answers they need in less time, which will make them happy. It will also free up your support team to handle more complex issues—all without needing to hire more staff.
A User-Friendly Interface
Your customers shouldn’t need technical expertise to order from your website. The process should be intuitive. If it’s not, your customers will give their money to a different company.
The site you build with Experlogix will be extremely easy to use. It will also be mobile-friendly, which means your customers will be able to make orders from any device.
At the end of the day, your online store should provide a seamless shopping experience. That way your company enjoys repeat business, greater revenue, and more success.
Marketing Automation
You won’t make sales if you don’t market your company’s products. Here’s the problem: effective marketing often requires a lot of manpower—unless you double down on automation.
Experlogix’s ecommerce solution is loaded with marketing automation tools. As such, you can easily create, launch, and manage your marketing campaigns. You won’t have to work 24/7 to see success, either.
For example, you can access search engine optimization (SEO) tools to drive organic traffic. Or schedule email campaigns and social media posts to send at predetermined intervals. All of these things will help you reach customers and drive sales without additional team members.
Experlogix Case Study: Success in Action
Experlogix sounds pretty great, right? But how does it actually perform in a standard business context? Let’s look at a real-world example. Meet Klipspringer.
Klipspringer creates food safety, hygiene, and visual management compliance solutions for major brands in the food and beverages industry. We’re talking about cultural titans like McDonalds and Coca-Cola—just to name a few.
Klipspringer wanted to meet customer demand and increase digital sales. While there are many ecommerce platforms on the market (Salesforce Commerce Cloud and Adobe Commerce come to mind) Klipspringer chose Experlogix to help them achieve this goal.
Why? Because Experlogix has the unique blend of features that Klipspringer was looking for.
First, Experlogix integrates with Klipspringer’s ERP platform. This allows Klipspringer to better serve its customers and give each individual buyer a stellar experience.
Second, Experlogix is future proof. The platform is designed to scale with growing B2B companies thanks to procurement tools and mobile apps that growing businesses need.
And third, Experlogix makes it easy for customers to find the products they want. This was incredibly important to Klipspringer, given the company’s extensive product range. Customers simply use the Experlogix search bar and filter system to find exact products in record time.
Since implementing the Experlogix Digital ecommerce solution, Klipspringer has seen its order value grow by 350%, its order volume grow by 300%, and online accounts grow by 20%-30%!
Ready to Transform Your Ecommerce Business?
You can scale your online business—and you don’t need to hire a dozen employees to do it.
You just need to invest in a quality ecommerce platform. Once you do, you’ll be able to streamline operations, enhance customer experiences, and drive growth efficiently.
Experlogix is perfect for small, medium, and even enterprise businesses. If you’re comparing digital commerce solutions, get in touch with us. We’d be happy to show you how Experlogix can benefit your brand. And we’ll even plan a custom demo so you can see the tool in action.
Growing an online store is often stressful, but it doesn’t have to be. Use ecommerce software from Experlogix to sell products online, delight your customers, and achieve success.
