{"id":325090,"date":"2023-05-31T11:59:57","date_gmt":"2023-05-31T11:59:57","guid":{"rendered":"https:\/\/experlogix.kinsta.cloud\/case_studies\/lexmark\/"},"modified":"2026-09-01T15:07:05","modified_gmt":"2026-09-01T15:07:05","slug":"lexmark","status":"publish","type":"case_studies","link":"https:\/\/experlogix.com\/nl\/case-studies\/lexmark\/","title":{"rendered":"Lexmark"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_code _builder_version=&#8221;4.27.8&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div class=\"xpl-lexmark-case\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<style><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case,<!-- [et_pb_line_break_holder] -->.xpl-lexmark-case *{<!-- [et_pb_line_break_holder] -->  box-sizing:border-box;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case{<!-- [et_pb_line_break_holder] -->  --xpl-blue:#0C214C;<!-- [et_pb_line_break_holder] -->  --xpl-orange:#D94923;<!-- [et_pb_line_break_holder] -->  --xpl-orange-dark:#B83A20;<!-- [et_pb_line_break_holder] -->  --xpl-orange-pale:#FDF8F6;<!-- [et_pb_line_break_holder] -->  --xpl-blue-soft:#F3F8FD;<!-- [et_pb_line_break_holder] -->  --xpl-line:#DDE5E8;<!-- [et_pb_line_break_holder] -->  --xpl-white:#FFFFFF;<!-- [et_pb_line_break_holder] -->  width:100%;<!-- [et_pb_line_break_holder] -->  color:var(--xpl-blue);<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case p,<!-- [et_pb_line_break_holder] -->.xpl-lexmark-case li{<!-- [et_pb_line_break_holder] -->  color:var(--xpl-blue);<!-- [et_pb_line_break_holder] -->  font-size:1rem;<!-- [et_pb_line_break_holder] -->  line-height:1.65;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case p{<!-- [et_pb_line_break_holder] -->  margin:0 0 1rem;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case h2{<!-- [et_pb_line_break_holder] -->  position:relative;<!-- [et_pb_line_break_holder] -->  margin:0 0 1rem;<!-- [et_pb_line_break_holder] -->  padding-left:1.05rem;<!-- [et_pb_line_break_holder] -->  color:var(--xpl-blue);<!-- [et_pb_line_break_holder] -->  font-size:clamp(1.55rem,2.3vw,2rem);<!-- [et_pb_line_break_holder] -->  line-height:1.2;<!-- [et_pb_line_break_holder] -->  font-weight:700;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case h2:before{<!-- [et_pb_line_break_holder] -->  content:\"\";<!-- [et_pb_line_break_holder] -->  position:absolute;<!-- [et_pb_line_break_holder] -->  left:0;<!-- [et_pb_line_break_holder] -->  top:.12em;<!-- [et_pb_line_break_holder] -->  bottom:.12em;<!-- [et_pb_line_break_holder] -->  width:4px;<!-- [et_pb_line_break_holder] -->  background:var(--xpl-orange);<!-- [et_pb_line_break_holder] -->  border-radius:999px;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\/* =========================================================<!-- [et_pb_line_break_holder] -->   PRODUCT-COLOR TEXT LINKS + \u2197<!-- [et_pb_line_break_holder] -->========================================================= *\/<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case a:not(.xpl-lexmark-case__button),<!-- [et_pb_line_break_holder] -->.xpl-lexmark-case a:not(.xpl-lexmark-case__button):visited,<!-- [et_pb_line_break_holder] -->.xpl-lexmark-case a:not(.xpl-lexmark-case__button):active{<!-- [et_pb_line_break_holder] -->  color:var(--xpl-orange)!important;<!-- [et_pb_line_break_holder] -->  -webkit-text-fill-color:var(--xpl-orange)!important;<!-- [et_pb_line_break_holder] -->  text-decoration:underline!important;<!-- [et_pb_line_break_holder] -->  text-decoration-thickness:1px!important;<!-- [et_pb_line_break_holder] -->  text-underline-offset:3px!important;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case a:not(.xpl-lexmark-case__button):hover,<!-- [et_pb_line_break_holder] -->.xpl-lexmark-case a:not(.xpl-lexmark-case__button):focus{<!-- [et_pb_line_break_holder] -->  color:var(--xpl-orange-dark)!important;<!-- [et_pb_line_break_holder] -->  -webkit-text-fill-color:var(--xpl-orange-dark)!important;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case a:not(.xpl-lexmark-case__button)::after{<!-- [et_pb_line_break_holder] -->  content:\" \u2197\";<!-- [et_pb_line_break_holder] -->  display:inline;<!-- [et_pb_line_break_holder] -->  color:currentColor;<!-- [et_pb_line_break_holder] -->  font-size:.86em;<!-- [et_pb_line_break_holder] -->  line-height:1;<!-- [et_pb_line_break_holder] -->  font-weight:700;<!-- [et_pb_line_break_holder] -->  text-decoration:none!important;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__section{<!-- [et_pb_line_break_holder] -->  padding:2.25rem 0;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__section + .xpl-lexmark-case__section{<!-- [et_pb_line_break_holder] -->  border-top:1px solid var(--xpl-line);<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\/* =========================================================<!-- [et_pb_line_break_holder] -->   INTRO<!-- [et_pb_line_break_holder] -->========================================================= *\/<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__intro{<!-- [et_pb_line_break_holder] -->  position:relative;<!-- [et_pb_line_break_holder] -->  overflow:hidden;<!-- [et_pb_line_break_holder] -->  margin:0 0 1.5rem;<!-- [et_pb_line_break_holder] -->  padding:1.65rem 1.75rem;<!-- [et_pb_line_break_holder] -->  background:linear-gradient(<!-- [et_pb_line_break_holder] -->    135deg,<!-- [et_pb_line_break_holder] -->    var(--xpl-orange-pale) 0%,<!-- [et_pb_line_break_holder] -->    #fff 72%<!-- [et_pb_line_break_holder] -->  );<!-- [et_pb_line_break_holder] -->  border:1px solid #F0D8CF;<!-- [et_pb_line_break_holder] -->  border-left:5px solid var(--xpl-orange);<!-- [et_pb_line_break_holder] -->  border-radius:14px;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__intro:after{<!-- [et_pb_line_break_holder] -->  content:\"\";<!-- [et_pb_line_break_holder] -->  position:absolute;<!-- [et_pb_line_break_holder] -->  width:150px;<!-- [et_pb_line_break_holder] -->  height:150px;<!-- [et_pb_line_break_holder] -->  right:-75px;<!-- [et_pb_line_break_holder] -->  top:-80px;<!-- [et_pb_line_break_holder] -->  border:22px solid rgba(217,73,35,.055);<!-- [et_pb_line_break_holder] -->  border-radius:50%;<!-- [et_pb_line_break_holder] -->  pointer-events:none;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__headline{<!-- [et_pb_line_break_holder] -->  position:relative;<!-- [et_pb_line_break_holder] -->  z-index:1;<!-- [et_pb_line_break_holder] -->  display:block;<!-- [et_pb_line_break_holder] -->  margin:0 0 .75rem;<!-- [et_pb_line_break_holder] -->  color:var(--xpl-orange);<!-- [et_pb_line_break_holder] -->  font-size:clamp(1.2rem,2vw,1.45rem);<!-- [et_pb_line_break_holder] -->  line-height:1.35;<!-- [et_pb_line_break_holder] -->  font-weight:700;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__intro p{<!-- [et_pb_line_break_holder] -->  position:relative;<!-- [et_pb_line_break_holder] -->  z-index:1;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__intro p:last-child{<!-- [et_pb_line_break_holder] -->  margin-bottom:0;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\/* =========================================================<!-- [et_pb_line_break_holder] -->   CASE FACTS<!-- [et_pb_line_break_holder] -->========================================================= *\/<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__facts{<!-- [et_pb_line_break_holder] -->  display:grid;<!-- [et_pb_line_break_holder] -->  grid-template-columns:repeat(2,minmax(0,1fr));<!-- [et_pb_line_break_holder] -->  gap:.8rem;<!-- [et_pb_line_break_holder] -->  margin:1rem 0 1.3rem;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__fact{<!-- [et_pb_line_break_holder] -->  min-width:0;<!-- [et_pb_line_break_holder] -->  padding:1rem 1.1rem;<!-- [et_pb_line_break_holder] -->  background:var(--xpl-blue-soft);<!-- [et_pb_line_break_holder] -->  border-top:3px solid var(--xpl-orange);<!-- [et_pb_line_break_holder] -->  border-radius:8px;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__fact-label{<!-- [et_pb_line_break_holder] -->  display:block;<!-- [et_pb_line_break_holder] -->  margin:0 0 .3rem;<!-- [et_pb_line_break_holder] -->  color:var(--xpl-orange-dark);<!-- [et_pb_line_break_holder] -->  font-size:.8rem;<!-- [et_pb_line_break_holder] -->  line-height:1.3;<!-- [et_pb_line_break_holder] -->  font-weight:700;<!-- [et_pb_line_break_holder] -->  text-transform:uppercase;<!-- [et_pb_line_break_holder] -->  letter-spacing:.035em;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__fact-value{<!-- [et_pb_line_break_holder] -->  display:block;<!-- [et_pb_line_break_holder] -->  color:var(--xpl-blue);<!-- [et_pb_line_break_holder] -->  font-size:.95rem;<!-- [et_pb_line_break_holder] -->  line-height:1.45;<!-- [et_pb_line_break_holder] -->  font-weight:700;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\/* =========================================================<!-- [et_pb_line_break_holder] -->   PRIMARY RESULT<!-- [et_pb_line_break_holder] -->========================================================= *\/<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__primary-result{<!-- [et_pb_line_break_holder] -->  margin:1.35rem 0;<!-- [et_pb_line_break_holder] -->  padding:1.4rem;<!-- [et_pb_line_break_holder] -->  background:var(--xpl-blue-soft);<!-- [et_pb_line_break_holder] -->  border-radius:11px;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__result-metric{<!-- [et_pb_line_break_holder] -->  padding-bottom:1.1rem;<!-- [et_pb_line_break_holder] -->  margin-bottom:1.1rem;<!-- [et_pb_line_break_holder] -->  border-bottom:1px solid #D3E0EA;<!-- [et_pb_line_break_holder] -->  text-align:center;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__result-value{<!-- [et_pb_line_break_holder] -->  display:block;<!-- [et_pb_line_break_holder] -->  margin:0 0 .3rem;<!-- [et_pb_line_break_holder] -->  color:var(--xpl-orange);<!-- [et_pb_line_break_holder] -->  font-size:clamp(2.2rem,5vw,3.25rem);<!-- [et_pb_line_break_holder] -->  line-height:1;<!-- [et_pb_line_break_holder] -->  font-weight:700;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__result-label{<!-- [et_pb_line_break_holder] -->  display:block;<!-- [et_pb_line_break_holder] -->  color:var(--xpl-blue);<!-- [et_pb_line_break_holder] -->  font-size:.95rem;<!-- [et_pb_line_break_holder] -->  line-height:1.4;<!-- [et_pb_line_break_holder] -->  font-weight:700;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__result-copy{<!-- [et_pb_line_break_holder] -->  max-width:760px;<!-- [et_pb_line_break_holder] -->  margin:0 auto;<!-- [et_pb_line_break_holder] -->  text-align:center;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__result-copy p{<!-- [et_pb_line_break_holder] -->  margin:0;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\/* =========================================================<!-- [et_pb_line_break_holder] -->   BENEFITS<!-- [et_pb_line_break_holder] -->========================================================= *\/<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__benefits{<!-- [et_pb_line_break_holder] -->  display:grid;<!-- [et_pb_line_break_holder] -->  grid-template-columns:repeat(2,minmax(0,1fr));<!-- [et_pb_line_break_holder] -->  gap:.7rem;<!-- [et_pb_line_break_holder] -->  list-style:none!important;<!-- [et_pb_line_break_holder] -->  margin:1.3rem 0 0!important;<!-- [et_pb_line_break_holder] -->  padding:0!important;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__benefits li{<!-- [et_pb_line_break_holder] -->  position:relative;<!-- [et_pb_line_break_holder] -->  list-style:none!important;<!-- [et_pb_line_break_holder] -->  margin:0!important;<!-- [et_pb_line_break_holder] -->  padding:.95rem 1rem .95rem 2rem!important;<!-- [et_pb_line_break_holder] -->  background:#fff;<!-- [et_pb_line_break_holder] -->  border:1px solid var(--xpl-line);<!-- [et_pb_line_break_holder] -->  border-radius:8px;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__benefits li::marker{<!-- [et_pb_line_break_holder] -->  content:\"\"!important;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__benefits li:before{<!-- [et_pb_line_break_holder] -->  content:\"\";<!-- [et_pb_line_break_holder] -->  position:absolute;<!-- [et_pb_line_break_holder] -->  left:.9rem;<!-- [et_pb_line_break_holder] -->  top:1.55rem;<!-- [et_pb_line_break_holder] -->  width:7px;<!-- [et_pb_line_break_holder] -->  height:7px;<!-- [et_pb_line_break_holder] -->  background:var(--xpl-orange);<!-- [et_pb_line_break_holder] -->  border-radius:50%;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__benefits li:last-child{<!-- [et_pb_line_break_holder] -->  grid-column:1\/-1;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\/* =========================================================<!-- [et_pb_line_break_holder] -->   DIGITAL TRANSFORMATION<!-- [et_pb_line_break_holder] -->========================================================= *\/<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__digital{<!-- [et_pb_line_break_holder] -->  margin:1.35rem 0;<!-- [et_pb_line_break_holder] -->  padding:1.3rem;<!-- [et_pb_line_break_holder] -->  background:var(--xpl-orange-pale);<!-- [et_pb_line_break_holder] -->  border:1px solid #F0D8CF;<!-- [et_pb_line_break_holder] -->  border-radius:11px;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__digital-title{<!-- [et_pb_line_break_holder] -->  display:block;<!-- [et_pb_line_break_holder] -->  margin:0 0 .55rem;<!-- [et_pb_line_break_holder] -->  color:var(--xpl-orange-dark);<!-- [et_pb_line_break_holder] -->  font-size:1.05rem;<!-- [et_pb_line_break_holder] -->  line-height:1.4;<!-- [et_pb_line_break_holder] -->  font-weight:700;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__digital p:last-child{<!-- [et_pb_line_break_holder] -->  margin-bottom:0;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\/* =========================================================<!-- [et_pb_line_break_holder] -->   CHALLENGE<!-- [et_pb_line_break_holder] -->========================================================= *\/<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__challenge-grid{<!-- [et_pb_line_break_holder] -->  display:grid;<!-- [et_pb_line_break_holder] -->  grid-template-columns:repeat(2,minmax(0,1fr));<!-- [et_pb_line_break_holder] -->  gap:.8rem;<!-- [et_pb_line_break_holder] -->  margin:1.3rem 0;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__challenge-card{<!-- [et_pb_line_break_holder] -->  padding:1.1rem 1.15rem;<!-- [et_pb_line_break_holder] -->  background:var(--xpl-orange-pale);<!-- [et_pb_line_break_holder] -->  border:1px solid #F0D8CF;<!-- [et_pb_line_break_holder] -->  border-radius:9px;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__challenge-title{<!-- [et_pb_line_break_holder] -->  display:block;<!-- [et_pb_line_break_holder] -->  margin:0 0 .4rem;<!-- [et_pb_line_break_holder] -->  color:var(--xpl-orange-dark);<!-- [et_pb_line_break_holder] -->  font-size:1rem;<!-- [et_pb_line_break_holder] -->  line-height:1.4;<!-- [et_pb_line_break_holder] -->  font-weight:700;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__challenge-card p{<!-- [et_pb_line_break_holder] -->  margin:0;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\/* =========================================================<!-- [et_pb_line_break_holder] -->   QUOTES<!-- [et_pb_line_break_holder] -->========================================================= *\/<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__quote{<!-- [et_pb_line_break_holder] -->  position:relative;<!-- [et_pb_line_break_holder] -->  margin:1.35rem 0;<!-- [et_pb_line_break_holder] -->  padding:1.35rem 1.45rem 1.25rem;<!-- [et_pb_line_break_holder] -->  background:var(--xpl-orange-pale);<!-- [et_pb_line_break_holder] -->  border-left:4px solid var(--xpl-orange);<!-- [et_pb_line_break_holder] -->  border-radius:0 10px 10px 0;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__quote:before{<!-- [et_pb_line_break_holder] -->  content:\"\u201c\";<!-- [et_pb_line_break_holder] -->  position:absolute;<!-- [et_pb_line_break_holder] -->  right:1.1rem;<!-- [et_pb_line_break_holder] -->  top:.2rem;<!-- [et_pb_line_break_holder] -->  color:rgba(217,73,35,.13);<!-- [et_pb_line_break_holder] -->  font-size:5rem;<!-- [et_pb_line_break_holder] -->  line-height:1;<!-- [et_pb_line_break_holder] -->  font-weight:700;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__quote p{<!-- [et_pb_line_break_holder] -->  position:relative;<!-- [et_pb_line_break_holder] -->  z-index:1;<!-- [et_pb_line_break_holder] -->  margin:0;<!-- [et_pb_line_break_holder] -->  font-size:1.02rem;<!-- [et_pb_line_break_holder] -->  line-height:1.65;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__quote-footer{<!-- [et_pb_line_break_holder] -->  position:relative;<!-- [et_pb_line_break_holder] -->  z-index:1;<!-- [et_pb_line_break_holder] -->  display:block;<!-- [et_pb_line_break_holder] -->  margin-top:.8rem;<!-- [et_pb_line_break_holder] -->  color:var(--xpl-blue);<!-- [et_pb_line_break_holder] -->  font-size:.88rem;<!-- [et_pb_line_break_holder] -->  line-height:1.4;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__quote-footer strong{<!-- [et_pb_line_break_holder] -->  display:block;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\/* =========================================================<!-- [et_pb_line_break_holder] -->   CONNECTED SYSTEM<!-- [et_pb_line_break_holder] -->========================================================= *\/<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__connected{<!-- [et_pb_line_break_holder] -->  margin:1.35rem 0;<!-- [et_pb_line_break_holder] -->  padding:1.3rem;<!-- [et_pb_line_break_holder] -->  background:var(--xpl-blue-soft);<!-- [et_pb_line_break_holder] -->  border-radius:11px;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__connected-title{<!-- [et_pb_line_break_holder] -->  display:block;<!-- [et_pb_line_break_holder] -->  margin:0 0 .9rem;<!-- [et_pb_line_break_holder] -->  color:var(--xpl-blue);<!-- [et_pb_line_break_holder] -->  font-size:1.05rem;<!-- [et_pb_line_break_holder] -->  line-height:1.4;<!-- [et_pb_line_break_holder] -->  font-weight:700;<!-- [et_pb_line_break_holder] -->  text-align:center;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__connected-items{<!-- [et_pb_line_break_holder] -->  display:grid;<!-- [et_pb_line_break_holder] -->  grid-template-columns:minmax(0,1fr) auto minmax(0,1fr);<!-- [et_pb_line_break_holder] -->  gap:.7rem;<!-- [et_pb_line_break_holder] -->  align-items:center;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__connected-item{<!-- [et_pb_line_break_holder] -->  min-width:0;<!-- [et_pb_line_break_holder] -->  padding:1rem;<!-- [et_pb_line_break_holder] -->  background:#fff;<!-- [et_pb_line_break_holder] -->  border-radius:8px;<!-- [et_pb_line_break_holder] -->  text-align:center;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__connected-item strong{<!-- [et_pb_line_break_holder] -->  display:block;<!-- [et_pb_line_break_holder] -->  margin:0 0 .25rem;<!-- [et_pb_line_break_holder] -->  color:var(--xpl-blue);<!-- [et_pb_line_break_holder] -->  font-size:.95rem;<!-- [et_pb_line_break_holder] -->  line-height:1.35;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__connected-item span{<!-- [et_pb_line_break_holder] -->  display:block;<!-- [et_pb_line_break_holder] -->  color:var(--xpl-blue);<!-- [et_pb_line_break_holder] -->  font-size:.85rem;<!-- [et_pb_line_break_holder] -->  line-height:1.45;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__connected-arrow{<!-- [et_pb_line_break_holder] -->  color:var(--xpl-orange);<!-- [et_pb_line_break_holder] -->  font-size:1.6rem;<!-- [et_pb_line_break_holder] -->  line-height:1;<!-- [et_pb_line_break_holder] -->  font-weight:700;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\/* =========================================================<!-- [et_pb_line_break_holder] -->   SOLUTION CAPABILITIES<!-- [et_pb_line_break_holder] -->========================================================= *\/<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__solution-grid{<!-- [et_pb_line_break_holder] -->  display:grid;<!-- [et_pb_line_break_holder] -->  grid-template-columns:repeat(2,minmax(0,1fr));<!-- [et_pb_line_break_holder] -->  gap:.8rem;<!-- [et_pb_line_break_holder] -->  margin:1.3rem 0;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__solution-card{<!-- [et_pb_line_break_holder] -->  padding:1.1rem 1.15rem;<!-- [et_pb_line_break_holder] -->  background:var(--xpl-blue-soft);<!-- [et_pb_line_break_holder] -->  border-top:3px solid var(--xpl-orange);<!-- [et_pb_line_break_holder] -->  border-radius:9px;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__solution-title{<!-- [et_pb_line_break_holder] -->  display:block;<!-- [et_pb_line_break_holder] -->  margin:0 0 .4rem;<!-- [et_pb_line_break_holder] -->  color:var(--xpl-blue);<!-- [et_pb_line_break_holder] -->  font-size:1rem;<!-- [et_pb_line_break_holder] -->  line-height:1.4;<!-- [et_pb_line_break_holder] -->  font-weight:700;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__solution-card p{<!-- [et_pb_line_break_holder] -->  margin:0;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\/* =========================================================<!-- [et_pb_line_break_holder] -->   GUIDED SELLING<!-- [et_pb_line_break_holder] -->========================================================= *\/<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__guided{<!-- [et_pb_line_break_holder] -->  margin:1.35rem 0;<!-- [et_pb_line_break_holder] -->  padding:1.3rem;<!-- [et_pb_line_break_holder] -->  background:var(--xpl-orange-pale);<!-- [et_pb_line_break_holder] -->  border:1px solid #F0D8CF;<!-- [et_pb_line_break_holder] -->  border-radius:11px;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__guided-title{<!-- [et_pb_line_break_holder] -->  display:block;<!-- [et_pb_line_break_holder] -->  margin:0 0 .8rem;<!-- [et_pb_line_break_holder] -->  color:var(--xpl-orange-dark);<!-- [et_pb_line_break_holder] -->  font-size:1.05rem;<!-- [et_pb_line_break_holder] -->  line-height:1.4;<!-- [et_pb_line_break_holder] -->  font-weight:700;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__guided-items{<!-- [et_pb_line_break_holder] -->  display:grid;<!-- [et_pb_line_break_holder] -->  grid-template-columns:repeat(2,minmax(0,1fr));<!-- [et_pb_line_break_holder] -->  gap:.65rem;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__guided-item{<!-- [et_pb_line_break_holder] -->  position:relative;<!-- [et_pb_line_break_holder] -->  padding:.85rem 1rem .85rem 2rem;<!-- [et_pb_line_break_holder] -->  background:#fff;<!-- [et_pb_line_break_holder] -->  border-radius:8px;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__guided-item:before{<!-- [et_pb_line_break_holder] -->  content:\"\";<!-- [et_pb_line_break_holder] -->  position:absolute;<!-- [et_pb_line_break_holder] -->  left:.9rem;<!-- [et_pb_line_break_holder] -->  top:1.45rem;<!-- [et_pb_line_break_holder] -->  width:7px;<!-- [et_pb_line_break_holder] -->  height:7px;<!-- [et_pb_line_break_holder] -->  background:var(--xpl-orange);<!-- [et_pb_line_break_holder] -->  border-radius:50%;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\/* =========================================================<!-- [et_pb_line_break_holder] -->   RESULTS<!-- [et_pb_line_break_holder] -->========================================================= *\/<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__results{<!-- [et_pb_line_break_holder] -->  display:grid;<!-- [et_pb_line_break_holder] -->  grid-template-columns:repeat(2,minmax(0,1fr));<!-- [et_pb_line_break_holder] -->  gap:.8rem;<!-- [et_pb_line_break_holder] -->  margin:1.3rem 0;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__result-card{<!-- [et_pb_line_break_holder] -->  position:relative;<!-- [et_pb_line_break_holder] -->  padding:1.1rem 1.15rem 1.1rem 1.35rem;<!-- [et_pb_line_break_holder] -->  background:#fff;<!-- [et_pb_line_break_holder] -->  border:1px solid var(--xpl-line);<!-- [et_pb_line_break_holder] -->  border-radius:9px;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__result-card:before{<!-- [et_pb_line_break_holder] -->  content:\"\";<!-- [et_pb_line_break_holder] -->  position:absolute;<!-- [et_pb_line_break_holder] -->  left:0;<!-- [et_pb_line_break_holder] -->  top:0;<!-- [et_pb_line_break_holder] -->  bottom:0;<!-- [et_pb_line_break_holder] -->  width:4px;<!-- [et_pb_line_break_holder] -->  background:var(--xpl-orange);<!-- [et_pb_line_break_holder] -->  border-radius:9px 0 0 9px;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__result-title{<!-- [et_pb_line_break_holder] -->  display:block;<!-- [et_pb_line_break_holder] -->  margin:0 0 .35rem;<!-- [et_pb_line_break_holder] -->  color:var(--xpl-blue);<!-- [et_pb_line_break_holder] -->  font-size:1rem;<!-- [et_pb_line_break_holder] -->  line-height:1.4;<!-- [et_pb_line_break_holder] -->  font-weight:700;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__result-card p{<!-- [et_pb_line_break_holder] -->  margin:0;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\/* =========================================================<!-- [et_pb_line_break_holder] -->   FINAL QUOTE<!-- [et_pb_line_break_holder] -->========================================================= *\/<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__final-quote{<!-- [et_pb_line_break_holder] -->  margin-top:1.4rem;<!-- [et_pb_line_break_holder] -->  padding:1.45rem;<!-- [et_pb_line_break_holder] -->  background:var(--xpl-blue);<!-- [et_pb_line_break_holder] -->  border-radius:12px;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__final-quote p{<!-- [et_pb_line_break_holder] -->  margin:0;<!-- [et_pb_line_break_holder] -->  color:#fff;<!-- [et_pb_line_break_holder] -->  font-size:1.08rem;<!-- [et_pb_line_break_holder] -->  line-height:1.6;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__final-quote cite{<!-- [et_pb_line_break_holder] -->  display:block;<!-- [et_pb_line_break_holder] -->  margin-top:.75rem;<!-- [et_pb_line_break_holder] -->  color:#fff;<!-- [et_pb_line_break_holder] -->  font-size:.88rem;<!-- [et_pb_line_break_holder] -->  line-height:1.4;<!-- [et_pb_line_break_holder] -->  font-style:normal;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__final-quote cite strong{<!-- [et_pb_line_break_holder] -->  display:block;<!-- [et_pb_line_break_holder] -->  color:#fff;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\/* =========================================================<!-- [et_pb_line_break_holder] -->   DOWNLOAD \/ CTA<!-- [et_pb_line_break_holder] -->========================================================= *\/<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__download{<!-- [et_pb_line_break_holder] -->  position:relative;<!-- [et_pb_line_break_holder] -->  overflow:hidden;<!-- [et_pb_line_break_holder] -->  margin-top:2.25rem;<!-- [et_pb_line_break_holder] -->  padding:1.5rem;<!-- [et_pb_line_break_holder] -->  background:linear-gradient(<!-- [et_pb_line_break_holder] -->    135deg,<!-- [et_pb_line_break_holder] -->    var(--xpl-orange-pale),<!-- [et_pb_line_break_holder] -->    #fff<!-- [et_pb_line_break_holder] -->  );<!-- [et_pb_line_break_holder] -->  border:1px solid #EFD7CD;<!-- [et_pb_line_break_holder] -->  border-radius:14px;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__download:before{<!-- [et_pb_line_break_holder] -->  content:\"\";<!-- [et_pb_line_break_holder] -->  position:absolute;<!-- [et_pb_line_break_holder] -->  left:0;<!-- [et_pb_line_break_holder] -->  top:0;<!-- [et_pb_line_break_holder] -->  width:100%;<!-- [et_pb_line_break_holder] -->  height:4px;<!-- [et_pb_line_break_holder] -->  background:var(--xpl-orange);<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__download-copy{<!-- [et_pb_line_break_holder] -->  width:100%;<!-- [et_pb_line_break_holder] -->  max-width:720px;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__download-title{<!-- [et_pb_line_break_holder] -->  display:block;<!-- [et_pb_line_break_holder] -->  margin:0 0 .4rem;<!-- [et_pb_line_break_holder] -->  color:var(--xpl-blue);<!-- [et_pb_line_break_holder] -->  font-size:1.2rem;<!-- [et_pb_line_break_holder] -->  line-height:1.35;<!-- [et_pb_line_break_holder] -->  font-weight:700;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__download-copy p{<!-- [et_pb_line_break_holder] -->  margin:0;<!-- [et_pb_line_break_holder] -->  max-width:680px;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case__download-actions{<!-- [et_pb_line_break_holder] -->  display:flex;<!-- [et_pb_line_break_holder] -->  flex-wrap:wrap;<!-- [et_pb_line_break_holder] -->  gap:.7rem;<!-- [et_pb_line_break_holder] -->  margin-top:1.1rem;<!-- [et_pb_line_break_holder] -->  align-items:center;<!-- [et_pb_line_break_holder] -->  justify-content:flex-start;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\/* =========================================================<!-- [et_pb_line_break_holder] -->   BUTTONS<!-- [et_pb_line_break_holder] -->========================================================= *\/<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case a.xpl-lexmark-case__button,<!-- [et_pb_line_break_holder] -->.xpl-lexmark-case a.xpl-lexmark-case__button:visited,<!-- [et_pb_line_break_holder] -->.xpl-lexmark-case a.xpl-lexmark-case__button:hover,<!-- [et_pb_line_break_holder] -->.xpl-lexmark-case a.xpl-lexmark-case__button:focus,<!-- [et_pb_line_break_holder] -->.xpl-lexmark-case a.xpl-lexmark-case__button:active{<!-- [et_pb_line_break_holder] -->  display:inline-flex;<!-- [et_pb_line_break_holder] -->  align-items:center;<!-- [et_pb_line_break_holder] -->  justify-content:center;<!-- [et_pb_line_break_holder] -->  width:auto;<!-- [et_pb_line_break_holder] -->  max-width:100%;<!-- [et_pb_line_break_holder] -->  min-height:46px;<!-- [et_pb_line_break_holder] -->  padding:.78rem 1.1rem;<!-- [et_pb_line_break_holder] -->  background:var(--xpl-orange);<!-- [et_pb_line_break_holder] -->  border:2px solid var(--xpl-orange);<!-- [et_pb_line_break_holder] -->  border-radius:8px;<!-- [et_pb_line_break_holder] -->  color:#fff!important;<!-- [et_pb_line_break_holder] -->  -webkit-text-fill-color:#fff!important;<!-- [et_pb_line_break_holder] -->  text-decoration:none!important;<!-- [et_pb_line_break_holder] -->  text-align:center;<!-- [et_pb_line_break_holder] -->  font-size:.95rem;<!-- [et_pb_line_break_holder] -->  line-height:1.25;<!-- [et_pb_line_break_holder] -->  font-weight:700;<!-- [et_pb_line_break_holder] -->  white-space:normal;<!-- [et_pb_line_break_holder] -->  transition:<!-- [et_pb_line_break_holder] -->    background-color .2s ease,<!-- [et_pb_line_break_holder] -->    border-color .2s ease,<!-- [et_pb_line_break_holder] -->    transform .2s ease;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case a.xpl-lexmark-case__button:hover,<!-- [et_pb_line_break_holder] -->.xpl-lexmark-case a.xpl-lexmark-case__button:focus{<!-- [et_pb_line_break_holder] -->  background:var(--xpl-orange-dark);<!-- [et_pb_line_break_holder] -->  border-color:var(--xpl-orange-dark);<!-- [et_pb_line_break_holder] -->  transform:translateY(-1px);<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case a.xpl-lexmark-case__button--secondary,<!-- [et_pb_line_break_holder] -->.xpl-lexmark-case a.xpl-lexmark-case__button--secondary:visited{<!-- [et_pb_line_break_holder] -->  background:var(--xpl-blue);<!-- [et_pb_line_break_holder] -->  border-color:var(--xpl-blue);<!-- [et_pb_line_break_holder] -->  color:#fff!important;<!-- [et_pb_line_break_holder] -->  -webkit-text-fill-color:#fff!important;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case a.xpl-lexmark-case__button--secondary:hover,<!-- [et_pb_line_break_holder] -->.xpl-lexmark-case a.xpl-lexmark-case__button--secondary:focus{<!-- [et_pb_line_break_holder] -->  background:#08182F;<!-- [et_pb_line_break_holder] -->  border-color:#08182F;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->.xpl-lexmark-case a.xpl-lexmark-case__button:focus-visible{<!-- [et_pb_line_break_holder] -->  outline:3px solid rgba(217,73,35,.28);<!-- [et_pb_line_break_holder] -->  outline-offset:3px;<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\/* =========================================================<!-- [et_pb_line_break_holder] -->   RESPONSIVE<!-- [et_pb_line_break_holder] -->========================================================= *\/<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->@media (max-width:800px){<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  .xpl-lexmark-case__benefits,<!-- [et_pb_line_break_holder] -->  .xpl-lexmark-case__challenge-grid,<!-- [et_pb_line_break_holder] -->  .xpl-lexmark-case__solution-grid,<!-- [et_pb_line_break_holder] -->  .xpl-lexmark-case__guided-items,<!-- [et_pb_line_break_holder] -->  .xpl-lexmark-case__results{<!-- [et_pb_line_break_holder] -->    grid-template-columns:1fr;<!-- [et_pb_line_break_holder] -->  }<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  .xpl-lexmark-case__benefits li:last-child{<!-- [et_pb_line_break_holder] -->    grid-column:auto;<!-- [et_pb_line_break_holder] -->  }<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->@media (max-width:650px){<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  .xpl-lexmark-case__facts,<!-- [et_pb_line_break_holder] -->  .xpl-lexmark-case__connected-items{<!-- [et_pb_line_break_holder] -->    grid-template-columns:1fr;<!-- [et_pb_line_break_holder] -->  }<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  .xpl-lexmark-case__connected-arrow{<!-- [et_pb_line_break_holder] -->    transform:rotate(90deg);<!-- [et_pb_line_break_holder] -->    text-align:center;<!-- [et_pb_line_break_holder] -->  }<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->@media (max-width:560px){<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  .xpl-lexmark-case__download{<!-- [et_pb_line_break_holder] -->    padding:1.25rem;<!-- [et_pb_line_break_holder] -->  }<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  .xpl-lexmark-case__download-actions{<!-- [et_pb_line_break_holder] -->    display:grid;<!-- [et_pb_line_break_holder] -->    grid-template-columns:1fr;<!-- [et_pb_line_break_holder] -->    width:100%;<!-- [et_pb_line_break_holder] -->  }<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  .xpl-lexmark-case__download-actions a.xpl-lexmark-case__button{<!-- [et_pb_line_break_holder] -->    width:100%;<!-- [et_pb_line_break_holder] -->  }<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->@media (max-width:520px){<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  .xpl-lexmark-case__section{<!-- [et_pb_line_break_holder] -->    padding:1.8rem 0;<!-- [et_pb_line_break_holder] -->  }<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  .xpl-lexmark-case__intro{<!-- [et_pb_line_break_holder] -->    padding:1.25rem;<!-- [et_pb_line_break_holder] -->  }<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->@media (prefers-reduced-motion:reduce){<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  .xpl-lexmark-case a.xpl-lexmark-case__button{<!-- [et_pb_line_break_holder] -->    transition:none;<!-- [et_pb_line_break_holder] -->  }<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><\/style>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- =====================================================<!-- [et_pb_line_break_holder] -->     H1 IS RENDERED BY THE CASE STUDY HERO<!-- [et_pb_line_break_holder] -->     H1: Lexmark<!-- [et_pb_line_break_holder] -->===================================================== &#8211;><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<div class=\"xpl-lexmark-case__intro\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <strong class=\"xpl-lexmark-case__headline\"><!-- [et_pb_line_break_holder] -->    Lexmark Streamlines and Transforms Sales Operations with Experlogix CPQ for Microsoft Dynamics 365 Sales<!-- [et_pb_line_break_holder] -->  <\/strong><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <pee>For Lexmark, a global provider of printing and imaging technology, an integrated approach to sales and operations was a meticulous and methodical strategy the leadership team envisioned and implemented to ease the transition to remote work, increase efficiency, and ensure a sustainable path to digital transformation.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <pee>Using <a href=\"https:\/\/experlogix.com\/products\/cpq\/\">Experlogix CPQ<\/a> and <a href=\"https:\/\/experlogix.com\/cpq\/experlogix-cpq-for-microsoft-dynamics-365-sales\/\">Microsoft Dynamics 365<\/a>, the company integrated its CRM and CPQ (Configure, Price, Quote) systems so the customer journey is visible and unequivocally supported, sales cycles compressed, and revenue accelerated. Lexmark also recorded an improvement in order accuracy, resulting in a 43 percent reduction in quote revisions along with seamless sales experience and streamlined reporting.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<div class=\"xpl-lexmark-case__facts\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"xpl-lexmark-case__fact\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <span class=\"xpl-lexmark-case__fact-label\"><!-- [et_pb_line_break_holder] -->      Customer<!-- [et_pb_line_break_holder] -->    <\/span><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <span class=\"xpl-lexmark-case__fact-value\"><!-- [et_pb_line_break_holder] -->      Lexmark<!-- [et_pb_line_break_holder] -->    <\/span><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"xpl-lexmark-case__fact\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <span class=\"xpl-lexmark-case__fact-label\"><!-- [et_pb_line_break_holder] -->      Experlogix Product<!-- [et_pb_line_break_holder] -->    <\/span><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <span class=\"xpl-lexmark-case__fact-value\"><!-- [et_pb_line_break_holder] -->      <a href=\"https:\/\/experlogix.com\/products\/cpq\/\"><!-- [et_pb_line_break_holder] -->        Experlogix CPQ<!-- [et_pb_line_break_holder] -->      <\/a><!-- [et_pb_line_break_holder] -->    <\/span><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"xpl-lexmark-case__fact\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <span class=\"xpl-lexmark-case__fact-label\"><!-- [et_pb_line_break_holder] -->      Products &#038; Services<!-- [et_pb_line_break_holder] -->    <\/span><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <span class=\"xpl-lexmark-case__fact-value\"><!-- [et_pb_line_break_holder] -->      <a href=\"https:\/\/experlogix.com\/cpq\/experlogix-cpq-for-microsoft-dynamics-365-sales\/\"><!-- [et_pb_line_break_holder] -->        Microsoft Dynamics 365 Sales<!-- [et_pb_line_break_holder] -->      <\/a><!-- [et_pb_line_break_holder] -->    <\/span><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"xpl-lexmark-case__fact\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <span class=\"xpl-lexmark-case__fact-label\"><!-- [et_pb_line_break_holder] -->      Industry<!-- [et_pb_line_break_holder] -->    <\/span><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <span class=\"xpl-lexmark-case__fact-value\"><!-- [et_pb_line_break_holder] -->      Professional Services<!-- [et_pb_line_break_holder] -->    <\/span><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"xpl-lexmark-case__fact\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <span class=\"xpl-lexmark-case__fact-label\"><!-- [et_pb_line_break_holder] -->      Organization Size<!-- [et_pb_line_break_holder] -->    <\/span><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <span class=\"xpl-lexmark-case__fact-value\"><!-- [et_pb_line_break_holder] -->      Large (1,000\u20139,999 employees)<!-- [et_pb_line_break_holder] -->    <\/span><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"xpl-lexmark-case__fact\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <span class=\"xpl-lexmark-case__fact-label\"><!-- [et_pb_line_break_holder] -->      Country<!-- [et_pb_line_break_holder] -->    <\/span><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <span class=\"xpl-lexmark-case__fact-value\"><!-- [et_pb_line_break_holder] -->      United States<!-- [et_pb_line_break_holder] -->    <\/span><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<div class=\"xpl-lexmark-case__primary-result\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"xpl-lexmark-case__result-metric\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <strong class=\"xpl-lexmark-case__result-value\"><!-- [et_pb_line_break_holder] -->      43%<!-- [et_pb_line_break_holder] -->    <\/strong><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <span class=\"xpl-lexmark-case__result-label\"><!-- [et_pb_line_break_holder] -->      Reduction in quote revisions<!-- [et_pb_line_break_holder] -->    <\/span><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"xpl-lexmark-case__result-copy\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <pee>Lexmark improved order accuracy while creating a more seamless sales experience and streamlining reporting.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<ul class=\"xpl-lexmark-case__benefits\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<li><!-- [et_pb_line_break_holder] -->    Improvement in order accuracy, resulting in a 43 percent drop in quote revisions<!-- [et_pb_line_break_holder] -->  <\/li>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<li><!-- [et_pb_line_break_holder] -->    Significant reduction in time-to-quote<!-- [et_pb_line_break_holder] -->  <\/li>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<li><!-- [et_pb_line_break_holder] -->    Sales representatives can easily build and show multiple configurations using an intuitive interface<!-- [et_pb_line_break_holder] -->  <\/li>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/ul>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<div class=\"xpl-lexmark-case__digital\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <strong class=\"xpl-lexmark-case__digital-title\"><!-- [et_pb_line_break_holder] -->    Powering Customers\u2019 Success with Digital Tools<!-- [et_pb_line_break_holder] -->  <\/strong><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <pee>Today\u2019s buyers are changing the rules of the game and are looking for stellar and frictionless customer service experiences. For Lexmark, a global provider of printing and imaging products, software solutions and services that help customers save time and money, digital transformation has been a top priority. The company has helped organizations in more than 170 countries accelerate and optimize their adoption of Internet-of-Things technology and digitize the management of printing and imaging devices.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<section class=\"xpl-lexmark-case__section\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<h2>The Challenge<\/h2>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <pee>When Lexmark sought to transform its own operations, sales and reporting processes were key areas for improvement. The company\u2019s complex product and service ecosystem made it difficult to build configurations using its old CPQ system, and a lack of integration between different platforms meant there was no easy way to visualize and track every aspect of the customer\u2019s journey.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <pee>To truly understand its customers, Lexmark needed an integrated CRM and CPQ system that could meet the needs of an enterprise committed to helping and growing businesses around the world.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"xpl-lexmark-case__challenge-grid\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"xpl-lexmark-case__challenge-card\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <strong class=\"xpl-lexmark-case__challenge-title\"><!-- [et_pb_line_break_holder] -->        Disconnected Customer Data<!-- [et_pb_line_break_holder] -->      <\/strong><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <pee>Sales and services teams leveraged different systems for tracking customer data.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"xpl-lexmark-case__challenge-card\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <strong class=\"xpl-lexmark-case__challenge-title\"><!-- [et_pb_line_break_holder] -->        Limited Reporting<!-- [et_pb_line_break_holder] -->      <\/strong><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <pee>The company\u2019s old CPQ software lacked the functionality to handle reporting.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"xpl-lexmark-case__challenge-card\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <strong class=\"xpl-lexmark-case__challenge-title\"><!-- [et_pb_line_break_holder] -->        Unintuitive Interface<!-- [et_pb_line_break_holder] -->      <\/strong><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <pee>The old CPQ tool used an unintuitive, JavaScript-based interface.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"xpl-lexmark-case__challenge-card\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <strong class=\"xpl-lexmark-case__challenge-title\"><!-- [et_pb_line_break_holder] -->        Product and Service Complexity<!-- [et_pb_line_break_holder] -->      <\/strong><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <pee>Products, services, and supplies were available for sale in myriad combinations, making it harder to predict demand and maintain inventory.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<blockquote class=\"xpl-lexmark-case__quote\"><p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <pee>\u201cThe main challenge we had to solve was the complexity of our requirements. We needed a tool that could streamline the process of building configurations, while also helping us track and generate complex reports. As we went through demos, it became clear that Experlogix was the right solution.\u201d<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <span class=\"xpl-lexmark-case__quote-footer\"><!-- [et_pb_line_break_holder] -->      <strong>Fran\u00e7ois Lourdel-Henaut<\/strong><!-- [et_pb_line_break_holder] -->      Enterprise Business Application Front Office Manager, Lexmark<!-- [et_pb_line_break_holder] -->    <\/span><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p><\/blockquote>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/section>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<section class=\"xpl-lexmark-case__section\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<h2>The Solution<\/h2>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <pee>Lexmark chose Microsoft Dynamics 365 Sales for its CRM system, favoring the platform for its robust application ecosystem, flexibility, and intuitive interface. After getting a sense of the company\u2019s product configuration and reporting requirements, Experlogix CPQ was recommended for its deep integration with the Microsoft ecosystem and ability to handle configuration complexity.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <pee>The Experlogix and Lexmark teams collaborated to implement CPQ initially for the sales team. This allowed the company to quickly take advantage of Experlogix\u2019s modern interface and integration with Microsoft.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"xpl-lexmark-case__connected\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <strong class=\"xpl-lexmark-case__connected-title\"><!-- [et_pb_line_break_holder] -->      Connecting CRM and CPQ around the customer journey<!-- [et_pb_line_break_holder] -->    <\/strong><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"xpl-lexmark-case__connected-items\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <\/p>\n<div class=\"xpl-lexmark-case__connected-item\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->        <strong>Microsoft Dynamics 365 Sales<\/strong><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->        <span><!-- [et_pb_line_break_holder] -->          Customer and sales information<!-- [et_pb_line_break_holder] -->        <\/span><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <\/p>\n<div class=\"xpl-lexmark-case__connected-arrow\" aria-hidden=\"true\"><!-- [et_pb_line_break_holder] -->        \u2194<!-- [et_pb_line_break_holder] -->      <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <\/p>\n<div class=\"xpl-lexmark-case__connected-item\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->        <strong>Experlogix CPQ<\/strong><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->        <span><!-- [et_pb_line_break_holder] -->          Complex product and service configuration, pricing and quoting<!-- [et_pb_line_break_holder] -->        <\/span><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<blockquote class=\"xpl-lexmark-case__quote\"><p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <pee>\u201cThe integration capabilities between Experlogix and Dynamics 365 have been a huge help. Our sales team spends a lot less time copying quotes between systems, and the more modern interface allows us to build configurations much faster.\u201d<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <span class=\"xpl-lexmark-case__quote-footer\"><!-- [et_pb_line_break_holder] -->      <strong>Dawn Smith<\/strong><!-- [et_pb_line_break_holder] -->      Enterprise Business Application Front Office Manager<!-- [et_pb_line_break_holder] -->    <\/span><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p><\/blockquote>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"xpl-lexmark-case__solution-grid\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"xpl-lexmark-case__solution-card\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <strong class=\"xpl-lexmark-case__solution-title\"><!-- [et_pb_line_break_holder] -->        Faster Configuration<!-- [et_pb_line_break_holder] -->      <\/strong><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <pee>The modern interface allows sales representatives to build configurations much faster.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"xpl-lexmark-case__solution-card\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <strong class=\"xpl-lexmark-case__solution-title\"><!-- [et_pb_line_break_holder] -->        Less Duplicate Work<!-- [et_pb_line_break_holder] -->      <\/strong><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <pee>Sales representatives spend less time copying quotes between systems.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"xpl-lexmark-case__solution-card\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <strong class=\"xpl-lexmark-case__solution-title\"><!-- [et_pb_line_break_holder] -->        Complex Reporting<!-- [et_pb_line_break_holder] -->      <\/strong><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <pee>Experlogix can handle the complex formulas Lexmark uses for profitability and other analyses.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"xpl-lexmark-case__solution-card\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <strong class=\"xpl-lexmark-case__solution-title\"><!-- [et_pb_line_break_holder] -->        Customer Journey Visibility<!-- [et_pb_line_break_holder] -->      <\/strong><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <pee>The connected CRM and CPQ environment makes it easier to visualize and track the customer journey.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/section>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<section class=\"xpl-lexmark-case__section\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<h2>The Result<\/h2>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <pee>The sales team can now visualize and track the entire customer journey, from the moment a customer becomes a lead to all the way through their lifecycle. Experlogix enables buyers and sellers to deliver highly customized, accurate product and service proposals with deep, native integration to Dynamics 365 for Sales.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <pee>In addition to making the quoting process faster and more accurate, Lexmark benefits from Experlogix CPQ\u2019s guided selling feature. For example, when a printer is configured, the system can automatically recommend relevant cartridges, warranties or managed services.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"xpl-lexmark-case__guided\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <strong class=\"xpl-lexmark-case__guided-title\"><!-- [et_pb_line_break_holder] -->      Guided selling helps surface relevant additions during configuration<!-- [et_pb_line_break_holder] -->    <\/strong><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"xpl-lexmark-case__guided-items\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <\/p>\n<div class=\"xpl-lexmark-case__guided-item\"><!-- [et_pb_line_break_holder] -->        Relevant cartridges<!-- [et_pb_line_break_holder] -->      <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <\/p>\n<div class=\"xpl-lexmark-case__guided-item\"><!-- [et_pb_line_break_holder] -->        Warranties<!-- [et_pb_line_break_holder] -->      <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <\/p>\n<div class=\"xpl-lexmark-case__guided-item\"><!-- [et_pb_line_break_holder] -->        Managed services<!-- [et_pb_line_break_holder] -->      <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <\/p>\n<div class=\"xpl-lexmark-case__guided-item\"><!-- [et_pb_line_break_holder] -->        Multiple product and service configurations<!-- [et_pb_line_break_holder] -->      <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"xpl-lexmark-case__primary-result\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"xpl-lexmark-case__result-metric\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <strong class=\"xpl-lexmark-case__result-value\"><!-- [et_pb_line_break_holder] -->        43%<!-- [et_pb_line_break_holder] -->      <\/strong><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <span class=\"xpl-lexmark-case__result-label\"><!-- [et_pb_line_break_holder] -->        Drop in quote revisions<!-- [et_pb_line_break_holder] -->      <\/span><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"xpl-lexmark-case__result-copy\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <pee>Improved order accuracy reduced the need to revise quotes while the integrated process also shortened time-to-quote.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"xpl-lexmark-case__results\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"xpl-lexmark-case__result-card\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <strong class=\"xpl-lexmark-case__result-title\"><!-- [et_pb_line_break_holder] -->        Improved Order Accuracy<!-- [et_pb_line_break_holder] -->      <\/strong><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <pee>Lexmark recorded a 43 percent drop in quote revisions.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"xpl-lexmark-case__result-card\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <strong class=\"xpl-lexmark-case__result-title\"><!-- [et_pb_line_break_holder] -->        Faster Time-to-Quote<!-- [et_pb_line_break_holder] -->      <\/strong><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <pee>The new integrated process delivered a significant reduction in time-to-quote.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"xpl-lexmark-case__result-card\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <strong class=\"xpl-lexmark-case__result-title\"><!-- [et_pb_line_break_holder] -->        Multiple Configurations<!-- [et_pb_line_break_holder] -->      <\/strong><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <pee>Sales representatives can easily build and show multiple configurations using an intuitive interface.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"xpl-lexmark-case__result-card\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <strong class=\"xpl-lexmark-case__result-title\"><!-- [et_pb_line_break_holder] -->        Easier Reporting<!-- [et_pb_line_break_holder] -->      <\/strong><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->      <pee>Experlogix supports the complex formulas Lexmark uses for profitability and other analyses.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"xpl-lexmark-case__final-quote\"><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <pee>\u201cThe performance of Experlogix allowed us to get past the limitations of our old system. We can easily build multiple configurations and see different feature options in real time. Our reporting has also gotten much easier because Experlogix can handle the complex formulas we use for profitability and other analyses.\u201d<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <cite><!-- [et_pb_line_break_holder] -->      <strong>Fran\u00e7ois Lourdel-Henaut<\/strong><!-- [et_pb_line_break_holder] -->      Enterprise Business Application Front Office Manager, Lexmark<!-- [et_pb_line_break_holder] -->    <\/cite><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  <\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/section>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- =====================================================<!-- [et_pb_line_break_holder] -->     FINAL CTA + PDF DOWNLOAD<!-- [et_pb_line_break_holder] -->===================================================== &#8211;><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\n        <div class=\"xpl-resource-cta xpl-resource-cta--cpq\">\n\n            <strong class=\"xpl-resource-cta__title\">\n                Want to learn more?            <\/strong>\n\n            <p class=\"xpl-resource-cta__text\">\n                Speak with one of our experts or download the complete Lexmark customer success story.            <\/p>\n\n            <div class=\"xpl-resource-cta__actions\">\n\n                <a\n                    class=\"xpl-resource-cta__button\"\n                    href=\"https:\/\/experlogix.com\/demo?product=CPQ\">\n                    Get Started                <\/a>\n\n                <a class=\"xpl-shared-download xpl-shared-download--cpq\" href=\"https:\/\/experlogix.com\/wp-content\/uploads\/CPQ_Lexmark-Case-Study_V1_0523-1.pdf\" target=\"_blank\" rel=\"noopener\">Read Case Study<\/a>\n            <\/div>\n\n        <\/div>\n\n        <!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/div>\n<p>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>H1 IS RENDERED BY THE CASE STUDY HERO H1: Lexmark===================================================== &#8211;> Lexmark Streamlines and Transforms Sales Operations with Experlogix CPQ for Microsoft Dynamics 365 Sales For Lexmark, a global provider of printing and imaging technology, an integrated approach to sales and operations was a meticulous and methodical strategy the leadership team envisioned and implemented to [&hellip;]<\/p>\n","protected":false},"featured_media":326830,"template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"<h3>Lexmark streamlines and transforms sales operations with Experlogix CPQ for Microsoft Dynamics 365 Sales<\/h3>  <h3>Benefits<\/h3>  <ul> <li>Improvement in order accuracy, resulting in a 43 percent drop in quote revisions.<\/li>  <li>Significant reduction in time-to-quote.<\/li>  <li>Sales representatives can easily build and show multiple configurations using an intuitive interface.<\/li> <\/ul>  <p>For Lexmark, a global provider of printing and imaging technology, an integrated approach to sales and operations was a meticulous and methodical strategy the leadership team envisioned and implemented to ease the transition to remote work, increase efficiency, and ensure a sustainable path to digital transformation. Using Experlogix CPQ and Microsoft Dynamics 365, the company integrated its CRM and CPQ (Configure, Price, Quote) systems so the customer journey is visible and unequivocally supported, sales cycles compressed, and revenue accelerated. Lexmark also recorded an improvement in order accuracy, resulting in a 43 percent reduction in quote revisions along with seamless sales experience and streamlined reporting<br><br><a href=\"https:\/\/www.experlogix.com\/app\/uploads\/2024\/12\/CPQ_Lexmark-Case-Study_V1_0523.pdf\">Get the Full Case Study Now<\/a><\/p>  <p>\u201cThe integration capabilities between Experlogix and Dynamics 365 have been a huge help. Our sales team spends a lot less time copying quotes between systems, and the more modern interface allows us to build configurations much faster.\u201d<\/p>  <p><strong>Dawn Smith<\/strong>, Enterprise Business Application Front Office Manager<br><\/p>  <p><\/p>","_et_gb_content_width":""},"xpl_cpq_related_topic":[199],"xpl_da_related_topic":[],"class_list":["post-325090","case_studies","type-case_studies","status-publish","has-post-thumbnail","hentry","xpl_cpq_related_topic-dynamics-sales"],"acf":[],"_links":{"self":[{"href":"https:\/\/experlogix.com\/nl\/wp-json\/wp\/v2\/case_studies\/325090","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/experlogix.com\/nl\/wp-json\/wp\/v2\/case_studies"}],"about":[{"href":"https:\/\/experlogix.com\/nl\/wp-json\/wp\/v2\/types\/case_studies"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/experlogix.com\/nl\/wp-json\/wp\/v2\/media\/326830"}],"wp:attachment":[{"href":"https:\/\/experlogix.com\/nl\/wp-json\/wp\/v2\/media?parent=325090"}],"wp:term":[{"taxonomy":"xpl_cpq_related_topic","embeddable":true,"href":"https:\/\/experlogix.com\/nl\/wp-json\/wp\/v2\/xpl_cpq_related_topic?post=325090"},{"taxonomy":"xpl_da_related_topic","embeddable":true,"href":"https:\/\/experlogix.com\/nl\/wp-json\/wp\/v2\/xpl_da_related_topic?post=325090"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}